CAL is leading in digital financial technologies. CAL believes that innovation and technology are important key success factors in the changing landscape of the banking and financial services industry, as well as in many other aspects of our lives. CAL's approach is that innovation and technology have to serve the business, and not vice versa, i.e., shall eventually provide real value to the customer. Under this approach, CAL has been investing a lot in developing digital solutions in order to help its customers get whatever they need, and to get it quickly, personalized, anytime and anywhere. Within the last few years, CAL has launched several award-winning digital solutions; some are based on self-developments while others have been implemented via cooperation with third-party technology vendors, startups, and entrepreneurs. CAL strongly believes in open innovation and is constantly seeking new ideas, technologies, and collaborations to enable us to fulfill our vision and our customers.
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