Marketing Automation Specialist | Salesforce Marketing Cloud! 5376
Posted on Jul 4, 2026
Join a leading company in a hybrid role combining business analysis with hands-on technical implementation in Salesforce Marketing Cloud. You'll lead marketing automation processes end-to-end—from gathering business requirements and solution design to implementation, testing, and go-live.
Responsibilities
- Partner with marketing stakeholders to gather business requirements, define solutions, and prepare functional specifications and process documentation.
- Design, build, and manage customer journeys, automations, and campaigns in Salesforce Marketing Cloud across multiple channels (Email, SMS, WhatsApp, and more).
- Create audience segments, manage customer data, and connect data sources to marketing journeys.
- Execute and manage ad hoc campaigns throughout their full lifecycle.
- Perform ongoing maintenance, troubleshooting, and QA for active customer journeys.
- Collaborate with CRM, ERP, and IT teams on integrations and data processes.
Requirements
- 2+ years of hands-on experience with Salesforce Marketing Cloud, including:
- Journey Builder
- Automation Studio
- Email Studio
- Mobile Studio
- Content Builder
- Experience gathering business requirements and writing functional specifications.
- Proven experience designing and implementing complex omni-channel customer journeys.
- Working knowledge of SQL, AMPScript, HTML, and SSJS.
- Bachelor's degree in Information Systems, Industrial Engineering, or a related field, or relevant Salesforce certifications/equivalent experience.
- Native Hebrew and strong English communication skills.
Nice to Have
- Experience with Salesforce Data Cloud or similar customer data platforms.
- Familiarity with Salesforce CRM.
- Background in Marketing, Sales, or Customer Service.