Cyber Product Marketing Manager

Responsibilities:

• Messaging & Persona Development: You will craft compelling messaging and develop buyer personas that resonate with our target audience.
• Go-to-Market Strategy: You will lead the development and execution of data-driven go-to-market (GTM) strategies for our product launches, ensuring successful market adoption and revenue growth.
• Sales Enablement: You will collaborate with the sales team to provide them with the necessary tools and resources to effectively sell our solutions. This includes creating sales collateral, developing product demos, developing competitive battlecards, and conducting sales training.
• Product Launches: You will spearhead the planning and execution of product launches, ensuring a smooth and impactful market entry.
• Website Page Content: You will develop and manage website content that accurately reflects product value propositions and resonates with target audiences.

Requirements:

• 5+ years of experience in product marketing, preferably within the cybersecurity industry.
• Proven track record of developing and executing successful go-to-market strategies.
• Strong copywriting and messaging development skills with a deep understanding of B2B marketing.
• Excellent interview and research skills to stay abreast of market trends and customer needs.
• In-depth knowledge of cybersecurity concepts, with a focus on dark web threats and external attack surfaces.

What we offer:

• Our offices are a workplace that encourages an open culture. Everyone is a hands-on contributor and feels comfortable sharing ideas and opinions. We do what we love, and we love what we do.
• Excellent conditions of employment and competitive salary.
• Dynamic, fun working environment.

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