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Product Marketing Manager - DeviantArt

Wix

Wix

Marketing & Communications, Product
Tel Aviv-Yafo, Israel
Posted on May 21, 2025

Company Description

Wix makes it possible for anyone to succeed online. Since 2006, we’ve grown to around 5,300 employees in 22 countries, launched over 40 products, and serve over 282 million users and their visitors worldwide. At Wix, we push you to innovate, evolve in non-traditional ways, and collaborate. We operate in small teams that work closely together at a high level.

Although we’re already industry leaders in web creation and business, our work is nowhere near done. Our goal is to become the main engine of the Internet so we can create a more open web for all.

We're proud to be an equal opportunity employer. Wix was built around the idea that everyone has the right to be successful, online. This same vision defines us as an employer: creating a work environment where everyone is welcome, and anyone has the right to succeed.

Job Description

As a Product Marketing Manager at DeviantArt, you’ll connect our products with the creators who use them. From crafting compelling messaging to launching new features, you’ll partner with teams across the company to inspire, educate, and engage our global art community. In your day-to-day, you will:

  • Develop and execute marketing initiatives that deepen engagement, support artist success, and accelerate product adoption

  • Craft clear, compelling messaging that highlights the value of DeviantArt’s products and features to artists and art lovers worldwide

  • Conduct market research and competitive analysis to identify trends and opportunities

  • Collaborate with product, design, content, and engineering teams to ensure product launches are successful and well-communicated

  • Lead the creation and execution of product launch plans, including on-site messaging, email campaigns, FAQs, social media, and internal communications

  • Analyze product performance metrics and user feedback to identify areas for improvement and optimization

Qualifications

  • 2+ years of experience in product marketing, preferably in a tech or creative industry

  • Strong understanding of product marketing principles, including positioning, messaging, and go-to-market strategies

  • Analytical mindset with the ability to interpret data and derive insights to inform marketing decisions

  • Experience working cross-functionally with product, design, and engineering teams

  • Highly adaptable and organized, with strong project management skills to balance multiple priorities in a fast-paced environment

  • Excellent communication and presentation skills, with the ability to simplify complex concepts and collaborate effectively across teams in dynamic environments

  • Passion for the arts and deep familiarity with online platforms and communities – an advantage

Additional Information

Founded in August 2000, DeviantArt is the largest online social network for artists and art enthusiasts, and a platform for emerging and established artists to exhibit, promote, and share their works with an enthusiastic, art-centric community. We have over 100 million registered members worldwide and host over 650 million pieces of art on the platform. Our members -- known as deviants -- upload tens of thousands of original pieces of art every day, everything from painting and sculpture to digital art, pixel art, films, and anime.