Performance Marketing Manager - Base44
Wix
Job Description
We’re looking for a Senior Performance Marketing Manager to join Base44 – AI-powered creation platform. This is a rare opportunity to shape the growth engine of a new product that’s changing the world. This role is perfect for someone who’s passionate about marketing, obsessed with performance, and excited to make a big impact. We’re moving fast, growing fast, and need someone who can keep up and lead the way. In this role, you will:
Own and lead user acquisition strategy across Meta, YouTube, Google Search, and other key channels and use data to push performance forward and fast
Build and manage high-performing campaigns across the entire funnel
Test and iterate on creative assets to improve performance
Analyze data to identify insights, optimize spend, and improve efficiency
Collaborate with our in-house creative studio and product teams
Drive growth loops, segmentation strategies, and performance-driven experimentation
Qualifications
1+ years of hands-on experience managing paid campaigns across Meta, YouTube, Google Search, and more
Proven track record of scaling acquisition efforts and consistently hitting growth KPIs
Sharp analytical mindset with strong experience using data to drive decisions
Deep understanding of audience targeting, bidding strategies, and creative performance
Skilled in building, optimizing, and managing full-funnel campaigns
Comfortable working in a fast-paced, high-autonomy environment
Experience with UGC, landing page testing, and iterative creative processes – an advantage
Additional Information
We’re Base44, a newly acquired part of Wix on a mission to change how products and apps get built. Our AI-powered platform allows anyone to create custom applications using natural language - no traditional coding required. We operate like a startup within Wix: fast-moving, collaborative, and focused on solving complex problems with simple, elegant solutions.
We’re here for anyone who wants to build: creators, solo founders, startups, entrepreneurs, side hustlers, and everyone in between. Whether you're launching a product, validating a concept, or just chasing a hunch, Base44 gives you the power to make it real.
Our product is game-changing, our ambitions are bold, and with your help, our growth will be remarkable.